98% pengguna puas dengan Airpods

Ben Banjarin merilis survei kepuasan pengguna terhadap produk terbaru dari Apple, AirPods. Dari 942 responden survei, 98% persen diantaranya merasa puas dengan AirPods seperti yang dikutip dari laman Techpinions.com:

The big story is customer satisfaction with AirPods is extremely high. 98% of AirPod owners said they were very satisfied or satisfied. Remarkably, 82% said they were very satisfied. The overall customer satisfaction level of 98% sets the record for the highest level of satisfaction for a new product from Apple. When the iPhone came out in 2007, it held a 92% customer satisfaction level, iPad in 2010 had 92%, and Apple Watch in 2015 had 97%.

Tak hanya merilis survei kepuasan pelanggan, Techpinions juga mengungkap Net Promoter Score yang berkaitan tentang seberapa besar seseorang akan merekomendasikan produk tersebut kepada orang-orang di sekitarnya. Hasilnya, AirPods mencetak angka 75.

We used a standard benchmark question called a Net Promoter Score, which ranks a consumer’s willingness to recommend the product to others. This ranking is on a scale of 0 to 10 with 10 being extremely likely to recommend and 0 being not likely at all to recommend. It was this number that surprised me. Apple’s Net Promoter Score for AirPods came back as 75. To put that into context, the iPhone’s NPS number is 72. Product and NPS specialists will tell you anything above 50 is excellent and anything above 70 is world class. According to Survey Monkey’s Global Benchmark of over 105,000 organizations who have tested their NPS, the average is an NPS of 39.

Impressive!

Saya memesan AirPods beberapa minggu yang lalu. Karena permintaan yang tinggi, Apple menjanjikan 6 minggu untuk AirPods tersedia. Dengan kepuasan pelanggan yang begitu tinggi, tak kaget bila pemesan AirPods pun cukup banyak dan Apple sedang berusaha memenuhi demand tersebut. As soon as I receive the AirPods, I’ll put the review here!

Apple keluarkan 4 iklan baru tentang AirPods

Apple, dalam kanal Youtube-nya baru saja merilis 4 iklan baru untuk AirPods. Dalam iklannya tersebut, Apple bercerita tentang kemudahan yang ditawarkan oleh AirPods mulai dari kemudahan proses pairing ke iPhone hingga bagaimana AirPods tidak mudah jatuh ketika dikenakan.

Berikut iklan-iklan terbaru Apple tersebut:

https://youtu.be/CvVvwh3BRq8

Sebuah cerita tentang AirPods

Casey Liss:

I happened to wake up at around 11:30, and at that point figured I may as well stay up to see the ball drop. I quietly grabbed my phone, started my Slingbox and tuned it to ABC. When the time came for the ball to drop, I wanted Erin and I to share the moment, but that would be hard without disturbing the sleeping toddler between us.

Luckily, I had a solution.

With about a minute to go, I opened up my AirPods, ensured they were connected to my iPhone, woke Erin up, and handed her one. She popped in the left, me the right, and we were able to share New Year’s together. We did so silently, with Declan sleeping between us, none the wiser.

Saya membayangkan betapa AirPods dapat sangat berguna untuk membagi lagu dengan teman atau pasangan dalam situasi tertentu. Saya sering melihat orang berbagi headset atau EarPods. Kabel yang menjuntai sering menjadi persoalan. Belum lagi kalau headset atau EarPods yang digunakan tak sengaja tertarik dan lepas.

Kalau boleh saya bilang, AirPods kini menjadi earbuds wireless terbaik yang bisa kamu miliki sekarang ini. Ya, meski kamu tidak menggunakan perangkat Apple sekalipun.

Buy AirPods – Apple

AirPods kini sudah tersedia untuk dipesan. Namun karena terbatasnya persediaan, pengiriman menjadi 4 minggu ke depan alias baru diterima pada awal 2017.

Apple tunda kehadiran AirPods

Matthew Panzarino via TechCrunch:

“The early response to AirPods has been incredible. We don’t believe in shipping a product before it’s ready, and we need a little more time before AirPods are ready for our customers,” an Apple spokesperson told TechCrunch.

Apple did not say whether hardware or software updates are what is at the heart of the delay so I couldn’t conjecture which.

Belum ada jadwal pasti kapan Apple akan merilis AirPods yang sebelumnya dijanjikan pada akhir Oktober. Dengan respon yang cukup positif akan kehadiran AirPods, Apple should make it right than to rushing to release it. Belajar dari Samsung, terburu-buru meluncurkan sebuah produk yang belum siap dapat menimbulkan efek buruk. Semoga saja ada penjelasa atau sedikit kabar tentang AirPods pada event Macbook Pro malam nanti.